What is the story behind H&M?
What is the story behind H&M?
The company was founded by Erling Persson in 1947, when he opened his first shop in Västerås, Sweden. The shop, called Hennes (Swedish for “hers”), exclusively sold women’s clothing. A store was opened in Norway in 1964.
Where is H&M originally from?
Västerås, SwedenH&M / Place foundedVästerås is a city in central Sweden on the shore of Lake Mälaren in the province of Västmanland, 100 kilometres west of Stockholm. The city had a population of 127,799 at the end of 2019, out of the municipal total of 154,049. Wikipedia
What is H&M known for?
H&M is a leader in the “fast fashion” space, competing with Zara and Forever 21. Fast fashion relies on high volume sales of trendy and inexpensive clothing. H&M claims its mix of brick-and-mortar and online sales is a business strength.
Who founded H and M?
Erling PerssonH&M / FounderErling Persson was the founder of H&M. He got the idea following a post-World War II trip to the United States: He was impressed by the country’s efficient, high-volume stores.
He established the company in Västerås, Sweden, in 1947 selling women’s clothing, calling it Hennes, Swedish for “hers.” Wikipedia
Why is H&M so popular?
People continually praise the brand because they showcase a diverse group of people who follow their own fashion rules. H&M aims to show the customers that they can follow set fashion rules or make their own rules.
How did H&M get its name?
When founder Erling Persson opened his first H&M shop in Sweden in 1947, he deemed it as Hennes, which translates into Swedish for “Hers.” This was quite a literal rendering as Hennes only sold women’s clothing at the time.
What does HM stand for?
It stands for “Hennes,” which is Swedish for “Hers.” That’s what the store was originally called when Erling Persson opened the first Hennes shop in Sweden, in 1947, since he only sold women’s clothing at the time.
What is H&M slogan?
To make everyone look and feel good.
What does H & M mean?
Hennes & Mauritz
The name is changed to Hennes & Mauritz when Erling Persson buys the hunting and fishing store Mauritz Widforss in Stockholm, including a stock of men’s clothing. This is the start of sales of men’s and children’s clothing. 1974. H&M is listed on the Stockholm Stock Exchange. 1976.
Who is the CEO of H&M?
Helena Helmersson (Jan 30, 2020–)H&M / CEO
What does HM mean from a girl?
The abbreviation HM is widely used used with the meaning “High Maintenance” to refer to a person (usually female) with expensive tastes.